WOOFIT
I. COMPLETE BRAND IDENTITY
Designed a thick, bold logo symbol for Woofit, a fitness, health, and wellness channel. The mark conveys strength, energy, and confidence, capturing the brand’s active and empowering spirit through clean, modern design.

THE “W” CONCEPT
The “W” in the Woofit logo is constructed from a box-inspired form, representing overcoming obstacles, movement, and progress. This design choice reinforces the brand’s message of strength, growth, and motivation, while maintaining a bold and confident visual identity.
Client
Woofit
Year
09/01/2025
COSMEDIX
II. COMPLETE BRAND REDESIGN
Redesigned the COSMEDIX brand across emails, websites, ads, and print, leading a full rebrand that refreshed photography, color palette, typography, and UX to elevate the brand’s digital presence. Contributed to photoshoot styling, campaign moodboards, and cohesive visuals for product launches and seasonal campaigns.
Landing Page
Banner
Ads

EDUBUD
III. COMPLETE VISUAL IDENTITY
Developed a cohesive brand identity for Edubud, a non-profit community supporting individuals with disabilities. The project includes a custom logo, flyers, brochure, and merchandise, centered on an inclusive, uplifting visual language that communicates growth and empowerment.
Brochure
Standing Poster
Flyer
